Sample Archetype Presentation

This is how we present an Archetype to a client. Every presentation and process is unique, depending on where we start, what we have to work with, and the vision of the company. And, we do not always use archetypes. This is, however, a robust presentation. It should give you a clear idea of the background information, the flow, and the ideas we share, to help clients wrap their minds around the archetype concept and get excited about putting the archetype to use.